February 2014 - Dooley Communications

Do you have a staff social media policy for your business? If you haven’t created one yet, you should. Social media policies let your staff know what you expect from them in their personal social media use. If you’re just in the process of creating your social media policy, see below for four components to…

What’s in it for them? If you’re not asking that question you’re missing the point of marketing and communications. It can be all too easy as a business to get caught up trying to sell to imaginary customers that care deeply about our products, and are interested in all the specs and technical information. Though…