April 2015 - Dooley Communications

Too often when people say public relations they mean media relations. Dealing with the media is a big part of our job to be sure. We need to build relationships with editors, reporters, broadcasters and bloggers over time in order to earn positive publicity for our clients. But there is a great deal more to…

The best performances are the ones that look unrehearsed. That goes for comedy, drama and media interviews. Like stage actors, the best interview subjects have taken the time to practice with media training. Unfortunately, there’s a perception that anyone who takes media training is just learning how to become a better liar. This accusation is often leveled at…