September 2015 - Dooley Communications

Remember the old joke about not knowing which half of your advertising budget is wasted? With the rise of easy-to-use ad tech in recent years and the spread of digital ads, companies have fewer and fewer excuses to throw money at ads without knowing how they deliver a return on investment (ROI). We still run in to…

Communications and public relations is most often about solving problems. That’s what we do. We solve our clients’ problems all day, every day. If you need people to understand a new line of business, we figure out a way to make that happen. If you fear that public opinion and government policy is swaying in a…

The way we buy things has changed. So the way we sell things has to change too. Whether you’re selling a new phone, a pair of shoes, a car or a service, the chances are good that your customer will have read up on you well before you’ve closed the deal. In fact, there’s a…

We’re excited to be working with Hy’s Steakhouse and Cocktail Bar here in Winnipeg to help the iconic restaurant promote its 60th anniversary. They’ve created this great contest (see below) where you could win dinner for your friends or family worth up to $1,500! Hy’s Steakhouse marks 60th anniversary with “Celebrate with Hy’s” contest Hy’s…

Sometimes it doesn’t matter if they spell your name right. The publicity just hurts. We occasionally get a call from a business or an individual who feels they’ve been wronged by the media. A story was written about them and they’re angry. In some cases, they’re mad about the general tone of the story, maybe a…