Branding Archives - Page 2 of 2 - Dooley Communications

As a public relations agency, we work with clients in Winnipeg and beyond, from many industries, in jeans or suits, on job sites or in high rises. One of the main PR services we provide for our clients is helping them get publicity, or their story in the news. Before we start pitching news organizations,…

When Kane Biotech needed help launching a ground-breaking new pet dental care product, it turned to Fusion Communications Group to handle the marketing and branding. But Fusion recognized there was a public relations angle to pursue for the Winnipeg-based biotechnology company, so it turned to Dooley Communications. “We saw there was a good news hook,…

When fire destroyed the Omniglass factory in early 2012, a lot of people wrote the company off for dead. But Winnipeg businessmen John Zadro and Leroy Dankochik saw potential in resurrecting the company, which was a North American leader in manufacturing fiberglass for windows and doors. They purchased the assets and re-established the company as…

Winnipeg as a hotbed for cutting-edge web and software app development? Well, yes. One of our jobs as PR people is to keep on top of local trends. We noticed a growing number of app developers here so we suggested that one of our clients, Ford of Canada, should capitalize on it. They agreed and…

Our friends at Communicatto, a Calgary-based social media agency, recently talked to us about trends we see with digital media and public relations. Among other things, we discuss our view that the growth in social networks and use of digital media is resulting in a hiring boom for communications professionals to handle content creation, monitoring,…

Vulgarity is all around us these days. We see it in the Hollywood fanzines all the time where singers and actors and other celebs (real and imagined) spit out some obscenity or another. Publicity follows this kind of ‘bad boy’ (or girl) behaviour, which leads some to believe that it’s desirable. Winnipeg’s restaurant scene has…

He’s going to live where? For how long? When Global Wind Group approached us in January of 2010 to help them with their Eco Cabin event for their ZuS Power Challenge; we knew we had to be involved with this innovative idea.  We met up with them to discuss how we could use our PR and social…