Uncategorized Archives - Dooley Communications

The old saw says that all publicity is good publicity, but that old saw is rusty and out of tune. There are indeed times when staying silent is preferred. We regularly run private media training sessions for executives and boards of directors. In those sessions, we talk quite a bit about what to say and…

Our focus on delivering exceptional communications campaigns for our clients means we need to have exceptional people. We’re happy to announce two new faces have joined our team: Raegan Hedley and Janice Tober. We are pleased to announce Raegan Hedley has joined our staff as a Communications Specialist. A recent graduate of the University of…

There’s no doubt that the worlds of public relations, marketing and digital content strategy are converging. Except in specialized situations, it’s hard to imagine a situation today where the ongoing practice of public relations can be isolated from social media, native advertising and good web content. When working with our clients we regularly create strategies…

Expressing your brand As a communications expert, I’m often asked how to best create key messages for our clients’ services, products and pricing. The truth for most companies is that no one is choosing to do business with you because of what you offer and at what price – because someone else offers it too….

I recently finished reading Simon Sinek’s Start with Why. Like many business-focused books these days, this one could probably have been shorter and accomplished the same thing, but it was definitely worth the read for anyone running a business today. In fact, the core of the book is as true for self-improvement as it is…

A recent graduate from the Joint Communications program at Red River College and the University of Winnipeg, Michelle Perron is a Communications Coordinator at Dooley Communications. Over the past two years Michelle combined her passion for public relations, communications, and sports by completing a number of internships with professional sports teams. Michelle worked for the…

We are very lucky to have several good morning television news programs in Winnipeg. Our team has developed some strong relationships with the producers, anchors and reporters who put on those shows. As a result we are able to book our clients on to those shows fairly frequently. That’s partly due to our relationships, but it’s…

How to have a successful public relations career I’m regularly asked to speak to public relations students to give them a chance to learn about how a PR agency operates. One of the questions I get every time – whether it’s at Red River College or the University of Winnipeg – is this: what skills do…